Google announced today that it will be introducing advertising in search results generated by AI.
New features for users and advertisers; Image: Google
Google announced today that AI-generated responses will be accompanied by advertising in search results. This exciting development introduces new features and opportunities for both users and advertisers.
In the coming weeks, Google will release its generative chatbot to selected users on a waiting list. This innovative chatbot promises an optimized and personalized search experience. Users will need to join the waiting list to gain access to this unique feature.
Furthermore, Google will now display ads between search results, similar to Microsoft's plans. The market for advertising in search engines is highly attractive, with an expected volume of $286 billion this year. By integrating ads into search results, Google opens up a new revenue stream and strengthens its position as the market leader.
Additionally, Google offers businesses an impressive AI tool for automated creation of customer-specific advertising. This powerful tool allows companies to generate advertisements fully automatically, taking into account the individual needs and preferences of their customers.
While Google already offers similar features for general advertising, this tool takes it a step further in delivering tailored advertising messages.
With these exciting developments, Google continues to lead in technological innovation. The integration of AI-generated responses and advertising into search results promises an even more effective and personalized search experience for users, while providing advertisers with new ways to reach their target audiences.
In an industry characterized by intense competition, Google once again demonstrates its ability to shape the market and offer its users the latest and most advanced solutions.
