TikTok is now introducing a paywall for certain content on the platform.
Paywall for certain content of a Creator; Image: Business Insider
TikTok is releasing a new method that allows content creators to set up a paywall for certain content. These exclusive videos can now be up to 20 minutes long. Previously, it was 10 minutes that could be uploaded to the platform.
Creators can upload up to 80 videos in each collection and charge prices between $1 and $190 for the exclusive content. For now, TikTok itself is not taking any commission for itself, only App Store fees. Specifically, this would be 30% of the total revenue that the creator earns from a content sale.